DRM to DCE ??????

by

HBO Chief Technology Officer Bob Zitter wants to stop using the term DRM and start saying DCE – Digital Consumer Enablement. The only problem is it sounds like he just wants more control and revenue opportunities at every step of the use of content. When he mentions consumers would be able to use content in new ways, that comes with an additional fee for each way.

Is the content industry really this Soviet in their thinking?

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